More than any other individual, George Eastman was responsible for popularizing photography by developing inexpensive photographic equipment which permitted almost everyone to own a camera. Eastman's first major success in the photographic business was the development of flexible roll film and the holder for winding such film, thereby making the cumbersome "wet plate" process obsolete. In 1889, Eastman developed a transparent, flexible film which was immediately used by Thomas Edison in his newly-developed motion picture camera. Over the next few years Eastman introduced innovations such as daylight-loading film, a pocket Kodak, and in 1895, a $5.00 camera. A generous man, Eastman became one of America's leading philanthropists in his later years. At his death, his total benefactions totaled more than $75,000,000.